Fresh Starts

After a week of traveling to Nashville, Charlotte, and Atlanta.  It is good to be back and touch home base again.  Yesterday was a day spent in the office working to get caught up.  This week has to be used to finalize two or three opportunities and move forward.  Right now we are trying to find the balance between prospecting and completing transactions.  It is a changing time in business, but it is a great time for opportunity.  Now is the time to get some revenue started and are looking for ways to move forward and complete some transactions.  

Phone Calls

One lesson I am learning in business is patience.  It is hard to make fifty phone calls and only speak to three people the entire day.  It is a good start for business and is the right place to start for introductions.  The newsletter format is still not coming along.  I do not know how to start or what program would be the best for an e-newsletter.  I have been researching different options and am just not happy with my options right now.  I spent time looking into quickbooks this morning and am interested to get more involved with bookkeeping.  Any suggestions on newsletters is appreciates.

Starting

I have started to call independently and like everything it is harder than you imagine.  You have to define yourself, make a case and do that over and over throughout the day.  It was great to get on the phone and talk to people.  It is fun to feel productive.  Next up is the newsletter and website.  I have found a couple templates for a newsletter but am not happy with the options.  I am trying to find a program to create and design a simple newsletter to send out.  The newsletter will include information on our company as well as new product information.  It should be a quick and efficient way to touch base with clients and expand the product base.  The progress may be slow but there definitely is progress.  

Calls

Today was the start of cold calling.  I followed the following procedure.  Looking up institutions and making a list and then starting down the list identifying the correct contact and then having an open discussion to identify products they may need.  There is a market leader who has almost all of the control, and identifying new ways to approach the market is my goal.  I am trying to approach it as a conversation to see what products they may need.  We have a bundled product which can help them consolidate vendors and get better pricing.